{"id":1867,"date":"2022-11-01T16:07:33","date_gmt":"2022-11-01T16:07:33","guid":{"rendered":"https:\/\/psquared.es\/?p=1867"},"modified":"2022-11-07T14:39:23","modified_gmt":"2022-11-07T14:39:23","slug":"co-ceo-y-co-ceo-dos-cabezas-siempre-piensan-mejor-que-una","status":"publish","type":"post","link":"https:\/\/psquared.es\/en\/co-ceo-y-co-ceo-dos-cabezas-siempre-piensan-mejor-que-una\/","title":{"rendered":"Co-Ceo y Co-Ceo: dos cabezas siempre piensan mejor que una"},"content":{"rendered":"

Sandra Di Lucca<\/a>, Comunicaci\u00f3n\u00a0 Psquared<\/a><\/p>\n

Tiempo atr\u00e1s, Netflix<\/a> anunci\u00f3 que Ted Sarandos<\/a>, hasta ese momento el responsable de la estrategia de contenidos de la plataforma de streaming, iba a convertirse en Co-CEO, compartiendo el t\u00edtulo junto al fundador Reed Hastings.<\/a><\/p>\n

Con esta iniciativa, Netflix sorprendi\u00f3 al mundo de la innovaci\u00f3n y del emprendedurismo: en el S&P 500 (\u00cdndice Standard & Poor’s 500), pocas compa\u00f1\u00edas tienen un modelo de negocios con dos CEO, y una serie de empresas abandonaron esta estructura en el \u00faltimo tiempo, entre las que se encontraban Salesforce.com Inc, SAP SE, y Oracle Orp.<\/p>\n

Como la plataforma de streaming, Psquared<\/a> es el resultado de un proyecto compartido por dos emprendedores: Nicolas Manrique<\/a>, Co-CEO, quien co-fund\u00f3 esta empresa junto a Nicolas Araujo<\/a>, Co-CEO. Porque, en Psquared, creemos fehacientemente en que dos cabezas siempre piensan mejor que una.<\/p>\n

\u00bfCu\u00e1les son los beneficios y las ventajas de un liderazgo compartido, en contraposici\u00f3n a la conducci\u00f3n unipersonal?<\/em><\/p>\n

Combatir la sobredemanda<\/strong><\/p>\n

En primer lugar, el panorama actual, sobre todo despu\u00e9s de la pandemia, es muy demandante. Las tareas y las exigencias que recaen sobre los CEOs son demasiadas para una sola persona: debe establecer la direcci\u00f3n estrat\u00e9gica de la organizaci\u00f3n, supervisar decisiones y actuar de figura p\u00fablica ante otras organizaciones, figuras del gobierno o sea los stakeholders.<\/p>\n

Mientras que el tama\u00f1o de las organizaciones se ha duplicado en las \u00faltimas tres d\u00e9cadas y han emergido modelos de negocios que antes no exist\u00edan, el liderazgo contin\u00faa siendo un \u00e1rea solitaria, tal como lo fue durante todo el siglo XX.<\/p>\n

Favorecer la inclusi\u00f3n <\/strong><\/p>\n

Los cambios generacionales en la sociedad traen una creciente conciencia social de las desigualdades, y del mandato de incluir a aquellos con diferentes experiencias dentro de la toma de decisiones.<\/p>\n

De acuerdo a un estudio llevado a cabo por John Gerzema<\/a> y Will Johnson<\/a> en \u201cThe Anthena Doctrine\u201d,<\/em> estos son los rasgos personales que la mayor\u00eda de los 64.000 encuestados relacionaron con el ideal de l\u00edder moderno: empathy, selflessness, collaboration, expressiveness, flexibility, and patience.<\/p>\n

Estas caracter\u00edsticas fueron m\u00e1s valoradas que la agresividad, la asertividad y la seguridad.<\/p>\n

Estas nuevas \u201cexigencias\u201d sociales han hecho que los l\u00edderes deban ampliar sus habilidades y responsabilidades, la mejor alternativa es que haya dos l\u00edderes que posean el mismo nivel de responsabilidad.<\/p>\n

\u00bfQu\u00e9 dices?<\/p>","protected":false},"excerpt":{"rendered":"

Sandra Di Lucca, Comunicaci\u00f3n\u00a0 Psquared Tiempo atr\u00e1s, Netflix anunci\u00f3 que Ted Sarandos, hasta ese momento el responsable de la estrategia de contenidos de la plataforma de streaming, iba a convertirse en Co-CEO, compartiendo el t\u00edtulo junto al fundador Reed Hastings. Con esta iniciativa, Netflix sorprendi\u00f3 al mundo de la innovaci\u00f3n y del emprendedurismo: en el […]\n","protected":false},"author":1,"featured_media":1868,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nCo-Ceo y Co-Ceo: dos cabezas siempre piensan mejor que una - Psquared<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/psquared.es\/en\/co-ceo-y-co-ceo-dos-cabezas-siempre-piensan-mejor-que-una\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Co-Ceo y Co-Ceo: dos cabezas siempre piensan mejor que una - Psquared\" \/>\n<meta property=\"og:description\" content=\"Sandra Di Lucca, Comunicaci\u00f3n\u00a0 Psquared Tiempo atr\u00e1s, Netflix anunci\u00f3 que Ted Sarandos, hasta ese momento el responsable de la estrategia de contenidos de la plataforma de streaming, iba a convertirse en Co-CEO, compartiendo el t\u00edtulo junto al fundador Reed Hastings. 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